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Win Every Argument: The Art of Debating, Persuading and Public Speaking

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We forget that there are people in multiple walks of life who have to win arguments. If I’m a presidential candidate going into a debate, I’m not there to listen and I’m not there to try and persuade my opponent to change his or her mind. I am there to win. Otherwise, what the hell am I doing there? I’m there to win an election. A political candidate for office needs to win a debate, and I’m saying here are the skills. I was always interested in story, but I don’t think I quite comprehended how important it was until I started researching this book 18 months ago. I’ve leaned much more into that. If you want to say what I’ve taken away from my own book, it’s reminding myself that when I speak, when I do interviews like this, when I start my show, I lean much more into story. I always knew it was important, but I didn’t realize how important. I didn’t realize how much science there was about it. Inside our digital echo chambers, it is far too easy to forgo persuasion in favor of performance. Yet Hasan reminds us that we will never change the world unless we change people’s minds. An indispensable handbook for our high-stakes and polarized times.” Arguments are everywhere – and, especially given the fierce debates we’re all embroiled in today, everyone wants to win. In this riveting guide to the art of argument, Mehdi Hasan shows you how to communicate with confidence, rise above the tit for tats on social media, and triumph in a successful and productive debate in the real world.

But when it comes down to it, a good argument, made in good faith, can also simply be fun. I actually enjoy disagreeing with others, poking holes in their claims, exposing flaws in their logic. Maybe it makes me an outlier, but I happen to think there is intrinsic value to disagreement. I’m in the same camp as the nineteenth-century French essayist Joseph Joubert, who is said to have remarked: “It is better to debate a question without settling it than to settle a question without debating it.” So, when host Jonathan Dimbleby came to me for an answer to that provocative question from the audience, this is how I answered. I said it was “absurd” to claim Abu Qatada could not be prosecuted in a UK court. Why? But arguing itself tends to get a bad rap. It’s blamed for everything from political polarization to marital breakdown. In his 1936 classic, How to Win Friends & Influence People, Dale Carnegie wrote: “I have come to the conclusion that there is only one way under high heaven to get the best of an argument—and that is to avoid it. Avoid it as you would avoid rattlesnakes and earthquakes.” I wanted to close on the idea of winning, which is essential to the book’s title. But there are times when winning an argument isn’t the only or even the primary goal, aren’t there? Whether I am arguing with a politician over Middle East policy or arguing with my kid over how much ice cream they can have for dessert, I always try to have three main points. Three killer arguments. A, B, C. One, two, three.No matter how odious and nasty Abu Qatada may be, the whole point of human rights is that it is the nasty and odious people who need human rights the most, and need the protection of the law the most, because if we don’t extend it to them, there’s no point [in having them]. Arguments are everywhere--and everyone wants to win. In fact, every single person on the face of the planet has, at some point in their lives, tried to win an argument. Whether it is in the comments section on Facebook, or in the marble hallways of Congress, or at the Thanksgiving dinner table. We cannot escape the human urge, need, and desire to argue.

The problem is, as Aristotle explained more than two thousand years ago, that audiences place a great deal of value on the “ethos” of a speaker: their personal character and credibility. Their standing, their expertise, their qualifications, that stuff makes a difference when it comes to whether or not people are willing to be convinced, so you have to be willing to question or undermine your opponent’s credibility. In Win Every Argument, award-winning British-American journalist Mehdi Hasan shows you how to argue, debate and master public speaking.No one ever goes into an argument intending to lose. Indeed, it is no exaggeration to say that every single person on the face of the planet &11 every man, woman and child &11 has, at some moment or another, tried to win an argument. Because arguments are everywhere. Whether it is in the com Mehdi is a generationally talented interviewer. He has mastered his craft, and in this book, he generously spills his secrets.” I’m not saying you should win every argument. I’m saying, here’s what you do if you want to win an argument or, more importantly, if you need to win an argument. You could say my father is a living, breathing embodiment of the dictum outlined by John Stuart Mill in his classic philosophical treatise On Liberty:You may recognize Mehdi Hasan from one of his interviews with controversial political figures on his show on MSNBC (and previously, Al Jazeera English), such as John Bolton or Michael Flynn, many of which became viral sensations. What stands out in these interviews is Hasan’s ability to hold powerful people to account, not letting them obfuscate the truth with evasive answers—he’s impeccably well-prepared to challenge omissions and half-truths, and always “brings the receipts.” Below, Mehdi shares five key insights from his new book, Win Every Argument: The Art of Debating, Persuading, and Public Speaking. Listen to the audio version—read by Mehdi himself—in the Next Big Idea App. https://cdn.nextbigideaclub.com/wp-content/uploads/2023/03/29000810/BB_Mehdi-Hasan_MIX.mp3 1. Feel your way to victory. When the questioner had spoken, the audience had clapped rousingly. They seemed to want Abu Qatada gone! I knew that if I simply cited reports from Amnesty International or the articles of the European Convention on Human Rights, I would lose this crowd. Instead, I had to adapt my usual liberal arguments and appeal to what I knew that particular audience would value and cherish—namely, British tradition, British history. I was curious to speak to Hasan to learn more about how he brings a scientific grounding to the art of persuasion. In particular, Hasan emphasizes that logic is only one element of an effective strategy, and that one ignores the importance of emotion at one’s own peril.

In the first section of the book, on the fundamentals, I’ll show you how to captivate an audience, distinguish between pathos and logos, and become a better listener as well as a better speaker. I’ll explain why humor is often key to winning a debate, and I’ll also mount a defense of the much-maligned ad hominem argument. We cannot have a functioning free press, if people are not willing to have good-faith arguments, and if people in possession of the facts and the truth are unable to win the argument rhetorically.

You also discuss Jennifer Aaker’s work on the science of humor, and I wanted you to say a little bit more about that, because there seems to be an art to using the science. How do you deploy something like humor in a way that’s effective, rather than counterproductive? MSNBC's Mehdi Hasan isn't one to avoid arguments. He relishes them as the lifeblood of democracy and the only surefire way to establish the truth. Arguments help us solve problems, uncover new ideas we might not have considered, and nudge our disagreements toward mutual understanding. A good argument, made in good faith, has intrinsic value—and can also simply be fun. MSNBC’s Mehdi Hasan isn’t one to avoid arguments. He relishes them as the lifeblood of democracy and the only surefire way to establish the truth. Arguments help us solve problems, uncover new ideas we might not have considered, and nudge our disagreements toward mutual understanding. A good argument, made in good faith, has intrinsic value—and can also simply be fun. It was a profound aha moment. It was like, yes, human beings are irrational! That affected my politics. I’m on the liberal left. I’ve been a critic of the way the Labour Party in the U.K. and the Democratic Party in America conduct their messaging. They message on the basis that a member of the public is some rational political animal.

Philosophically, I consider argument and debate to be the lifeblood of democracy, as well as the only surefire way to establish the truth. Arguments can help us solve problems, uncover ideas we would’ve never considered, and hurry our disagreements toward (even begrudging) understanding. There are also patent practical benefits to knowing how to argue and speak in public. These are vital soft skills that allow you to advance in your career and improve your lot in life. There are very few things you cannot achieve when you have the skill and ability to change people’s minds. Or to quote Winston Churchill, “Of all the talents bestowed upon men, none is so precious as the gift of oratory. He who enjoys it wields a power more durable than that of a great king.” Pity poor Diodotus. This leader of a more moderate Athenian political faction was tasked with making the case for clemency, and he had to speak right after Cleon’s rant. Thousands of lives hung in the balance—and time was not on his side. The trireme was already on its way to Lesbos. For that matter, Diodotus was now defending the soul of Athenian democracy, in the face of the vengeful anger of his opponents. Can you imagine the pressure he was under? So that’s reason number one: I’ve had to learn every debating technique in this book to be able to step in front of the camera and challenge leaders from around the globe. Win Every Argument shows how anyone can communicate with confidence, rise above the tit for tats on social media, and triumph in a successful and productive debate in the real world.**

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We often feel, rather than think or deduce, our way toward a particular viewpoint. Scientists say that some of our biggest and best decisions involve a jolt of emotion. Human beings, to quote Professor Antonio Damasio, the acclaimed neuroscientist, are basically “feeling machines that think.” To get people off the fence and on your side, you have to make an emotional appeal. You have to focus on what Aristotle called pathos. It was a disaster for the Mytileneans. Athens wasn’t as distracted as the oligarchs had hoped. The Athenian forces besieged Mytilene from all sides, before the city was even ready for battle. And it crushed Mytilene’s nascent insurrection. The Mytilenean leaders were forced to surrender to Athenian general Paches, but the general didn’t take it upon himself to decide how to punish the rebels. Athens was still a democracy, after all. He allowed the defeated city to send a delegation of a thousand men to Athens to beg for mercy. Arguments help us solve problems, uncover new ideas we might not have considered, and nudge our disagreements toward mutual understanding. A good argument, made in good faith, has intrinsic value – and can also simply be fun. You cannot afford to forget or ignore the rule of three. As people have pointed out for years, it covers it all: from birth, life, and death, to past, present, and future. Once you master it, the rule of three will have you winning arguments left, right, and center. 5. Be prepared.

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