The Wim Hof Method: Activate Your Potential, Transcend Your Limits

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Wim’s mission is to share the power of breathing, cold exposure and commitment with as many people as possible. The benefits of his method, now practiced by millions, have been validated by eight university research studies. He has been featured on the BBC, VICE Media, Discovery Channel, and The Joe Rogan Experience , The Tim Ferriss Show , and The School of Greatness podcasts.

The athlete and motivational speaker developed the Wim Hof Method and has become a global cultural phenomenon. Born in Sittard in the Netherlands, he was practising yoga by 12, ‘intuitively’ ventured into a freezing lake at 17 and lived as a squatter for eight years, a period ‘of true freedom,’ he recalls. This method is very simple, very accessible, and endorsed by science. Anybody can do it, and there is no dogma, only acceptance. Only freedom.”In a Vice Documentary on his life, Hof shared the story of how his wife tragically took her own life, leaving him to raise their four children on his own. A 2014 study injecting Wim Hof Method practitioners with an endotoxin, showed they were able to control their sympathetic nervous system and immune response. This could mean that the Wim Hof Method is an effective tool to battle symptoms of various autoimmune diseases.

Put in the simplest of terms, the Wim Hof Method® is a way to keep your body and mind in its optimal natural state. Breath—Wim’s unique practices to change your body chemistry, infuse yourself with energy, and focus your mind Armed with his motto “What I am capable of, everybody can learn”, Hof believes that people can tap into their inner potential using his ‘Wim Hof Method’: a combination of breathing, cold therapy, and meditation.Wim has made it his mission to share what he’s learned with the rest of the world. And so he developed the Wim Hof Method: a combination of breathing, cold therapy and commitment that offers a range of benefits. The Iceman” Wim Hof is a Dutch athlete and multiple Guiness World Record holder known for his ability to withstand extreme cold and his extraordinary achievements. Wim Hof is a wild-crafted yogi, sharing instantly accessible tools of cold exposure and breath work to return us to wholeness and health.” ― Elena Brower, bestselling author of Practice You Armed with his motto 'what I am capable of, everybody can learn', Wim Hof is convinced that everyone can tap into their inner potential without having to invest the same decades worth of study, travel and daring.

Early in the book he talked of living as a squatter for 8 years and this kind of put me off. He then ventured into "chakras" and "third eye" stuff and I found it hard to keep going. But I pressed on. Further statements like "all you need is love" and "Love will open you up to the power of your mind" proved too esoteric for my logical and pragmatic disposition, but I finally finished.Whether you are looking to improve your athletic performance, relieve symptoms related to a health condition, or are just curious to find out what the Wim Hof Method® is all about— there’s something to be found for everyone.