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Wella was founded in 1880 by Franz Ströher, a hairdresser from Saxony, Eastern Germany. The company originally made tulles, the base used for making wigs. In 1890, he invented the Tullemoid Waterproof, a technique that allowed the scalp to breathe. In 1894, he opened his first factory in Rothenkirchen, Germany and his sons Karl and George Ströher joined the business soon after. Annie Young-Scrivner appointed as CEO of Wella Company". Premium Beauty News . Retrieved 2020-10-23. Pins, Grips & rollers We’re dedicated to equipping professional hairdressers like you with the highest-quality hairstyling accessories. Explore our premium selection, featuring hairstyling clips, hairdressing clips, hair pins, bobby pins, hair clips, and hair grips. With trusted brands such as Head Jog, Hair Tools, Streaker, Denman, and Head Gear, our collection is designed to help you achieve precision in sectioning and effortless styling, ensuring you provide your clients with the best in hairstyling. In 1950, Wella introduced Koleston, the first hair balm designed to protect and nourish hair. In 1954, Hollywood icon Elizabeth Taylor appeared in Koleston advertising. Gel & Wax For the dedicated hairstylists and barbers who demand excellence, Hairco and Beauty presents a curated selection of top-tier gel and wax products. Our offerings are meticulously crafted to meet the rigorous standards of both salons and barbershops, ensuring that you have access to the best gel and wax for your trade. Explore reputable brands like Schwarzkopf, OSMO, Insight Professional, Indola, and Schwarzkopf OSIS+—trusted names in the industry known for their unwavering commitment to quality. Our collection features versatile options, from clay waxes and matte clay waxes for robust holds and textured styles to gel sprays, styling gels, and volumizing gels for diverse hairstyling needs. Whether you’re sculpting, adding the finishing touches, or creating volume, our gel and wax products are expertly formulated to deliver exceptional results.
Mousse Transform the art of hairstyling in your salon with our curated selection of professional styling mousse at Hairco and Beauty. Whether you’re crafting intricate updos, red-carpet looks, or everyday styles for your clients, our range of styling mousses offers the perfect blend of control and creativity. Explore leading brands trusted by professionals, including Schwarzkopf, L’Oreal, Wella, Indola, and OSIS+. These brands are renowned for their unwavering commitment to quality and innovation in the realm of haircare. Choose from a versatile range of styling mousses, including super hold mousse for gravity-defying styles, flexible hold mousse for adaptable looks, and medium hold mousse for everyday elegance. Our mousses are expertly formulated to provide the strong yet flexible hold that salon professionals demand. Deutsch, Claudia H. (2003-03-19). "P.&G. Is Acquiring Wella, German Hair Care Company (Published 2003)". The New York Times. ISSN 0362-4331 . Retrieved 2020-10-23. Curling Tongs We all know every hair appointment needs to be finished with curling tongs! Create stunning curls and waves every time with our fabulous range of versatile tongs and wands. At Hairco and Beauty, we proudly feature Wahl, a trusted brand in the industry. With sizes ranging from 13mm for tight curls to 32mm for gorgeous waves, our curling tongs offer endless possibilities for curling, waving, and styling your clients hair.
Coty Completes Merger with P&G Specialty Beauty Business". www.businesswire.com. 2016-10-03 . Retrieved 2020-10-23. Brushes At Hairco and Beauty, our commitment is to cater to the professional industry, and we extend this dedication to our range of professional brushes. Whether you’re a seasoned stylist or a fresh faced apprenticeprofess, our collection encompasses all your hairbrush essentials. From barrel brushes to eco-friendly paddle brushes, and from tint brushes to tangle tamers, we’ve got you covered. Explore a variety of high-quality brushes, including thermal brushes, detangle brushes, tangle tamers, and ceramic brushes. With trusted brands like Head Jog, Denman, Olivia Garden, Agenda, and Pro Tip, we’re your partner in achieving the finest in hairstyling. Experience the difference that professional-grade hairbrushes can make in your salon. Trust Hairco and Beauty to ensure your clients receive nothing but the best in hair care and style, because we understand that every detail counts. Let us elevate your hairstyling game with the perfect brush for every need. In 2015, Coty announced that they would be buying 43 beauty brands from P&G for 12.5 Billion [12] and finished the merger in October 2016. [13] Bart Becht, former Coty Chairman and Chief Executive, [14] stated that the company would take over all of P&G's Wella management teams. In 1995, Wella re-launched the Koleston line as Koleston Perfect. The new product included natural ingredients including fruit wax. 2002 saw the launch of Wella TrendVision, an annual presentation of Wella's haute couture hair collections. The event is now known as the International TrendVision Award, or ITVA: a global hairdressing competition. [6] In 2014, Wella patented a new molecule called ME+. [10] This molecule is a substitute for PPD, also known as p-phenylenediamine, and PTD or para-toluenediamine which are present in most colouring products to fix the colour. PPD and PTD been known to cause mild to severe allergic reactions. [11] The ME+ molecule is used in the Wella Professionals colour brand Koleston Perfect Innosense, which was the first permanent colour product to be approved by the European Centre for Allergy Research Foundation (ECARF). As of 2019 the ME+ molecule is now used in the complete Wella Professionals Koleston Perfect line.
On November 8, 2021, Coty agreed to sell an approximate 4.7% stake in Wella to KKR in exchange for the redemption of approximately 56% of KKR's remaining convertible preferred shares in Coty. The deal reduces Coty's stake in Wella, Clairol, OPI and ghd to approximately 25.9%. KKR will continue to have a 2.4% ownership stake in Coty on an as-converted basis. [4] History [ edit ] A 1971 Wella Magazine ad in Persian, Zan-e Rooz. Origins [ edit ] View All Create dramatic looks with ease using eyelash extensions from respected brands like Naturalash, Inhouselashes, Salon System, Hive, and Teeya’s. To double the effect add some bold definition with Appraise eyebrow and eyelash tint. Enhance your lashes with strip eyelashes or extensions, define your brows with tinting, and keep it all in place with reliable eyelash glue.In 1924, the Ströhers registered the name Wella at the German patent office. As wigs and hairpieces fell out of fashion, the company turned to permanent wave products; the name Wella was taken from Dauer wellapparat, meaning "permanent wave device" in German. In 1927, they introduced the first perming appliance and supplied it to salons. In the 1930s Wella developed the first hair dryers with built-in motors and movable tubes that allowed head movement during the drying process. Also in the 1930s, Wella introduced Wella Junior, a portable perming machine.
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