McCoy's Muchos Nacho Cheese Tortilla Crisps, 180g

Product Information

We track calories and 7 key nutrients - carbs, sugar, fibre, protein, fat, saturated fat and sodium. We take care to make sure product details are correct but the information shown, including vegan and vegetarian suitability, ingredients, and alcohol by volume (ABV) may change. Delivering full-on Mexican flavour across the nation, it already has an impressive 25% awareness with consumers up and down the UK. You can add in stuff like chopped tomato and garlic, but I kept this one really simple – just a couple of ripe avocados, mashed up with a drizzle of olive oil, salt and pepper and lime juice.

The cookie is set so Hotjar can track the beginning of the user's journey for a total session count. I’ll tell you what DOES make for a bit of a nice mouthful, (smooth Middleton, smooth), and that’s Muchos – three feisty Mexican flavours of folded tortilla crisp from McCoy’s, the UK’s number one ridged crisp. Launched to capitalise on the growing trend for Mexican flavours and provide an exciting flavourful alternative within the tortilla market McCoy’s Muchos is a unique half-moon shaped crisp with a blend of six beans and spices locked into the base. Well, I've not been to Mexico, and while I have been to a well-known restaurant that claims to serve Mexican street food, I wasn't that impressed.When the Hotjar script executes we try to determine the most generic cookie path we should use, instead of the page hostname. Each fried Muchos variant is made from corn, wheat and potato, along with a blend of six spices and kidney beans that can be seen in the crisp. Next up in the MUCHOS range from McCoy's and i'm starting to have flashbacks to a similar crisp from the past - Phileas Fogg's tortilla rolls had a similar feel to their crunch. They’re not outrageously hot, but a nice hint of spice builds up gradually underneath a satisfyingly cheesy base flavour.

Claire Cooper, McCoy’s Marketing Manager said, “We couldn’t be more excited to celebrate a third award for McCoy’s Muchos. They will be on shelf from the end of this month to tap growing demand for Mexican food – now the fourth-largest takeaway cuisine in the UK, according to KP. A new pack design featuring the words was recently registered as a trademark with the International Property Office under class 29, covering extruded potato products; class 30, accounting for cereal products; and class 31, featuring unprocessed nuts. Chuck in a few bottles of Desperados – the drink of champions – and several bags of McCoy’s Muchos for dipping and you’re good to go.Responding to the growing popularity of Mexican flavours, KP Snacks launched the innovative half-moon shaped McCoy’s Muchos in January 2019. Claire Cooper, Marketing Manager at McCoy’s comments, “McCoy’s Muchos has already seen phenomenal growth and we’re confident this new investment will drive further appetite for this fantastic product. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID. I enjoyed just shovelling everything into my mouth on Muchos, but it was fun to have an alternative vehicle for table to mouth transportation of tasty treats. McCoy’s Muchos has also reignited growth in the tortilla market, contributing 52% of value growth in the last year and commanding 5% of the total tortilla market [3].

It comes as McCoy’s value has continued to surge since the brand shook off its association with ‘lads’ and pub-goers and introduced its Chips range. A mature but creamy cheese flavouring with a good tang on the tongue, I imagine these would pair well with a nice tomtatoey salsa dip. OK, I know it's difficult with such an array of yumminess on offer wherever you look, but let's attempt to eat a little bit healthily. It reminds me of chips dipped in the Doritos nacho cheese sauce, not quite as good, but a good overall taste for a cheesy bag of tortillas. Although I do enjoy a certain amount of flexibility in my day to day life, I honestly don’t have the time or the inclination to pull my own pork, or whatever the term for it may be.

To continue momentum for KP Snacks biggest ever NPD, the campaign will drive awareness and anticipation amongst consumers looking for a flavoursome snack to spice up sharing occasions. Spend majority of leisure time doing activities such as watching TV, playing computer games, on the internet, reading, cooking, driving, general household chores. McCoy’s is the number one ridged crisp brand [4] and the 5 th [5] biggest crisps, snacks and nuts brand in the UK, with over 9 million households consuming McCoy’s snacks each year [6]. I added a little bit of coriander too, because there is nothing that is not improved with a sprig of coriander, whatever my daughters may try to tell you. Typical jobs: hospital/ward nurse, waitressing in a busy restaurant, cleaner, porter, labourer/construction worker, gardener, farm worker.