Kellogg's Frosted Wheats, 600g, Pack of 5

Product Information

The grain then passes through a set of rollers with grooves in one side, yielding a web of shredded wheat strands.

You can change your choices at any time by visiting Cookie preferences, as described in the Cookie notice. Add Kellogg's Wheats to your morning routine and try our line of Kellogg's Wheats flavours: Wheats Apricot Cereal, Wheats Blueberry Cereal, and Plain Wheats cereal. The biscuits proved more popular than the machines, so Perky moved East and opened his first bakery in Boston, Massachusetts, and then in Worcester, Massachusetts, in 1895, retaining the name of The Cereal Machine Company, and adding the name of the Shredded Wheat Company. Canadian production has been at Niagara Falls, Ontario, since 1904 due to nearby hydro-electric power.While we have taken care in preparing this summary and believe it to be accurate, it is not a substitute for reading the product packaging and label prior to use.

If you thought sugar-coated pockets of shredded wheat could boost your brain power, we're here to break it to you gently: No, they can't. When the new MyPyramid debuted, launching the whole grain craze, Frosted Mini Wheats enjoyed another short-lived advertising stint as a fiber-conscious cereal. Perky first sold his shredded wheat cereal to vegetarian restaurants in 1892, distributing it from a factory in Niagara Falls, New York. This provoked National Biscuit Company to sue Kellogg for trademark infringement, attempting to enjoin him from using Shredded Wheat as a trade name and from manufacturing the cereal in its pillow-shaped form.

Frosted Wheats were available from the 1980s until the early 1990s in the United Kingdom under the Toppas name. The Supreme Court ruled that shredded wheat was generic and not trademarkable; and that in any case, when the first patent for shredded wheat machinery expired in 1912, the right to apply the name "shredded wheat" to the product passed into the public domain along with that patent.

Being a vegetarian isn't required to participate, but please respect that most of us are, by staying on topic and avoiding encouragement of non-vegetarian food. The truly remarkable aspect of the campaign is that the company study, even if taken at face value, did not come close to supporting the claim in its advertising. Diets rich in whole grain foods and other plant foods, and low in saturated fat and cholesterol, may help reduce the risk of heart disease. Phrases such as "I bet you can't eat three" and "He must have eaten three" were in common use as humorous remarks in the 1970s and 1980s, with celebrities such as Brian Clough, Peter Shilton, Richard Kiel and Ian Botham all 'unable' to eat three. Many webs are stacked together, and this moist stack of strands is crimped at regular intervals to produce individual pieces of cereal with the strands attached at each end.However, on a day-to-day basis, cereals are one of the most popular breakfast options because of their nutritional benefits and ease of preparation.

We adjust the recipe for our products from time to time; and therefore we recommend that you always check the ingredient lists and nutrition declarations on the packs of all our products prior to purchase to determine product information.In 1920, Henry Perky's son, Scott Henry Perky, developed a round shredded wheat cereal, which he named Muffets. The best-known of these, " The Kid in You" ads, feature adults turning into children and kids turning into adults (actress Marcia Wallace appears in one of those "Kid in Us" spots, and one used the famous line from When Harry Met Sally. At the same time, Perky leased cereal-manufacturing machines to bakers in Denver and Colorado Springs through his Cereal Machine Company and sold wheat processors. These are similar to the original Strawberry Mini-Wheats that Kellogg's sold in the 1990s which contained strawberry filling in the middle, as well as Raisin Squares and its successor Mini-Wheats Raisin, and Fruit Wheats, a variant of Nabisco Shredded Wheat made in the 1980s.