Cadbury Dairy Milk Freddo Treasures Chocolate with Toy, 14.4g

Product Information

Padi: A penguin from the south pole, Padi loves swimming; when he gets cold his magic symbol shows up, so try putting him in the freezer. Retailers can offer parents a new treat for their children this month as Cadbury Dairy Milk unveils its “biggest launch of 2019”. Cadbury is to take on Kinder Surprise with Freddo Treasures, a combination of chocolate and a toy aimed at children aged from five to nine. Pip: A polar bear from the North Pole, Pip loves swimming. Be sure to keep an eye out for his magic sign when he’s in cold water.

Dave McDermott, Brand Manager for Cadbury Freddo at Mondelez International, commented: “With the portion of Cadbury Dairy Milk Buttons coming in under 100 calories per chest, it’s a treat parents can feel good about giving their children.” In consumer testing, our Space series theme surpassed the performance of our first series, Hunters [iv]. We know that it’s going to drive real excitement among shoppers and the space theme gives retailers the chance to create impactful displays in store. Freddo Treasures” was Cadbury Dairy Milk’s ‘Biggest launch of 2019.’ To develop this new range of toys and characters for their iconic Freddo Frog brand, Mondolez engaged Designworks as a key partner.

Cadbury Dairy Milk Freddo & Oreo Tractor Build Your Own Kit

Pip: A polar bear from the north pole, Pip loves swimming; be sure to keep an eye out for his magic sign when he’s in cold water Skye: Every adventurer needs a wise companion and Skye, who like real owls can rotate its head 360 degrees, will answer questions with either a yes (thumbs up) or no (thumbs down) Skye: Every adventurer needs a wise companion and Skye, who like real owls can rotate his head around, will answer questions with either a yes (thumbs up) or no (thumbs down). Raz: Like all cheeky monkeys, Raz is always up for a laugh – he’ll giggle as you move it up and down

ii] Cadbury Dairy Milk Treasures (milk chocolate) contains 76 calories and the white variant has 77 calories Raz: Like all cheeky monkeys, Raz is always up for a laugh – he’ll giggle as you move him up and down. Mondelez has spawned a new addition to its Freddo range in the shape of Cadbury Dairy Milk Freddo Treasures. The other half of the chest contains one of 17 toys – either a figurine of Freddo or one of his seven animal friends, or a game such as a puzzle. Chance of a figurine is seven out of 10, according to Mondelez.Dave McDermott, brand manager at Mondelez International said: “Freddo is one of the UK’s most endearing and iconic characters, so we’re incredibly excited to launch Cadbury Freddo Treasures to the nation. Jo: Super smart and witty – Jo the cat is always on the watch out for her friends. She is able to see danger in the dark as her eyes glow up in the dark so she can light the way for her friends at night Oz: A panda who loves adventure. His head bobbles and wobbles as he jumps around on the quest for treasure.

Dave McDermott, brand manager for Cadbury Freddo at Mondelēz International, said: “Freddo Treasures offers the great taste of Cadbury Dairy Milk Buttons and a toy which is suitable for kids of all ages. Skye: Every adventurer needs a wise companion and Skye, which can rotate its head 360 degrees, will answer questions with either a yes (thumbs up) or no (thumbs down).

Topics

Additionally rolling out to convenience retailers from 10 June is Cadbury Dairy Milk Freddo Treasures White, which will offer shoppers the same characters from the Space range, alongside Cadbury white chocolate buttons. Additionally, rolling out across the market from 10 th June is Cadbury Dairy Milk Freddo Treasures White, which will offer shoppers the same great characters from the ‘space’ series alongside Cadbury White chocolate Buttons, bringing more choice to parents and friends wanting to treat younger ones with an everyday reward. The main campaign goes live on 3rd August, and runs across OOH, VOD, social and online video. The media was managed by Carat and community management by Elvis. The campaign, created by VCCP, features Freddo and his friends in a number of dramatic scenes set across the galaxy. Building on last year’s campaign, Cadbury hopes that ‘Freddo Treasures: The Space Series’ will spark parents’ and children’s imaginations to take their adventures into new dimensions.