Expert Secrets: The Underground Playbook for Converting Your Online Visitors into Lifelong Customers

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Where your reader is now (in pain). Must return to the beginning to make you relatable and show how you were hopeless.

Russell studied the history of people who created mass movements (whether for good or evil), and all had 3 common elements. Epiphany Bridge: a story that takes people through the emotional experience that got you excited about the new opportunity you’re presenting. Your epiphany is the aha moment when you learned about your new opportunity Servant: test your framework on yourself first and then on others to perfect it and ensure it produces the same (or better) results Rather than trying to improve on someone else’s product or service, create your own new opportunity to set yourself apart from the competition. It’s always important to have a massive amount of mass movement. This segment will help you to get mass movement. Therefore, you will be able to build your strong customer base based on the practices in this.

Expert Secrets taught me the importance of putting together and building a solid culture in whatever you’re doing. When you become an expert, it’s vital to also build a culture and community around your movement. I’m able to help so many more people around the world now because of what I’ve learned from Russell.”

If you want people to buy, you have to show them how your product or service will increase their status. Say goodbye: To the stress of uncertainty and not knowing what to do. You'll never have to guess again. HOW MUCH MORE MONEY (LOVE, WEIGHT) IF YOU WERE ABLE TO ELIMINATE THE OBSTACLES AND LEVERAGE THOSE RESOURCES? You will notice this type of concept in this book with a wide range of factors. Russel Bruson shared his thoughts regarding this issue so perfectly here. He’s perfected this marketing process so well in his business that he provides you with a script to follow.Who doesn’t want to catch the attention of their potential customers? You will get almost everything reading this chapter of the book. Section 3: Your Moral Obligation Russell is a genius. The only two books that I ever recommend to my teams or my clients are Dotcom Secrets and Expert Secrets for marketing and for positioning in today’s marketplace.” Ex: The big corporations out there want you to think you can't do it and will be dependent on the system. I'm here to tell you they're wrong. They have their own reasons for wanting you to think that but it's not true. Title slide: How to (create a 7 figure funnel in 30 min) without having to (hire or be held hostage by a tech guy.)

Then, wait until you’ve got about 100 responses to your survey. Out of those 100, you’re going to identify eight to ten questions people are asking over and over. These questions will become the titles of the modules in your masterclass.If the only thing you do with your tribe is helping them achieve a result, eventually they will leave you Strategy is [an] overarching plan or set of goals. Tactics are the specific actions or steps you undertake to accomplish your strategy. I had seen several of Russell's ads online and thought that he was just "another online sales guy" and his "free book" offer was just a scam. I was wrong!

Also, a lot of what he shares is a bit counterintuitive which is why I think is so valuable. For the next month, I'll be revisiting this book and putting into action most of the recommendations.

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There are plenty of things that you will come to know from this book that will really make you even more benefited with online business. We will gradually cover the factors here. From customer communication to organizing everything in your business, this book will be enough to guide you throughout your journey. This and other secrets taught in this section teach you how to become a leader and what it takes to build a tribe. Section 2: Creating Belief