The Itch of the Golden Nit: Tate Movie Project

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I would love to but the opportunity I had was a kind of perfect storm that doesn’t come along very often.The cultural Olympiad funding, the Tate’s support and Aardman asking me to be involved. It would be difficult ( but not impossible ) to do something on the same scale. I do have loads of ideas about how we could develop the idea though – doing a live action approach, or a series or a feature and we are looking at ways to develop the concept.

Jane Burton, creative director of Tate Media, said the team was extremely happy with the result. "We wanted it to be something that people would enjoy watching as much as the children enjoyed making it," she said. The film followed a unique production process. For those who don’t know could you explain a little bit how about the project came together?Arthur Cox continues to develop and expand, often working closely with Aardman Animations, as seen with the road safety series The Peculiar Adventures of Hector, which won a British Animation Award in 2007, and the more recent The Itch of the Golden Nit, 2011. Eleven-year-old Beanie's bland life is changed for ever when he is sent on a mission. Armed only with laser lip-gloss and a pair of blend-in pants he has to save his parents from Evil Stella and return the Golden Nit to its rightful place at the heart of the sun, thereby saving the universe. The cream of British comedy has provided additional voices for the film including Sanjeev Bhaskar, Ralf Little, Miriam Margolyes, Lucy Montgomery, Vic Reeves and Alexei Sayle. Two children provide the voices of Beanie - Bobby Fuller, known for his role of Jake on CBBC’s Sadie J - and his older sister Beryl - Rachel Rawlinson. Eleven-year-old Beanie's bland life is changed for ever when he is sent on a mission. Armed only with laser lip-gloss and a pair of blend-in pants he has to save his parents from Evil Stella and return the Golden Nit to its rightful place at the heart of the sun, thereby saving the universe." Burton admiited that with so many children involved it could have been a recipe for disaster. "I was quite nervous at the outset that we might end up with a soup of disparate parts – but that, I think, is where the genius of Aardman comes in."

Funded by Legacy Trust UK and BP, with additional support and resources from the BBC, the film has been brought together by Tate and the creative magic of Aardman Animations. The Itch of the Golden Nit follows 11 year old hero Beanie on his mission to save his parents from Evil Stella and to return the Golden Nit to its rightful place at the heart of the sun, thereby saving the universe. It’s a surreal and spectacular adventure that only the wild imaginations of kids could dream up! The drawings submitted went through a similar process and every week myself and Emma Lazenby (Art Director) would feature a selection of drawings and sounds in a Voting Gallery and the kids would vote on their favorites – every vote winner HAD to go in the film. The same with the sounds submitted and much of the dialogue that came in went straight into the film completely unchanged. But this is no ordinary nit. The Golden Nit is the battery that powers the sun and if Beanie doesn’t get it home by sunset the sun will die and the universe is doomed. Throughout her time lecturing she also managed to maintain her career as a commercial director in animation; creating MTV idents and music promos with John Parry, before joining Picasso Pictures in 1994. Here, she began directing huge campaigns for Boots No7 and Avaya Communications, as well as commercials for big name brands such as Sanatogen and Virgin Megastores. The Itch of the Golden Nit follows 11 year old hero Beanie on his mission to save his parents from Evil Stella and to return the Golden Nit to its rightful place at the heart of the sun, thereby saving the universe. It’s a surreal and spectacular adventure that only the wild imaginations of kids could dream up!Aided by his shouty older sister Beryl, who has been shrunk to the size of a doll by one of Stella’s electric bubbles, Beanie sets out on a crazy adventure to rescue his parents and save the universe.

As it was lots to do and remember we were glad we practised before everyone arrived. We did this by interviewing some of the facilitators who had run the Tate workshops. The stellar cast has provided the voices for the lead characters chosen from the many drawings submitted by children aged 5-13, the result of over 250 workshops and tens of thousands of individual uploads to the Tate Movie Project’s online movie studio. The online studio has had more than 500,000 hits since it went live last July and a touring Movie Studio spent months on the road visiting galleries, schools and festivals across the country encouraging children to use art as inspiration for their drawings and story ideas. Children did everything from inventing brand new superhero gadgets to spending a whole afternoon drawing planks for the pirate ship. The Tate was the perfect partner for the project ( along with CBBC of course) because they gave the whole thing a really strong environment. The workshops were framed in the context of looking at art works and they had a massive influence and what the children drew and wrote. Much of the initial story came from a workshop in Tate Liverpool where we showed the children Picasso’s Weeping Woman ( which was there as part of the Picasso Peace and Freedom exhibition), we asked why they thought she was crying and within the context of a script workshop – where they shouted out ideas, developing on each other thoughts; we got an amazing story chain about a girl called Diana whose hair grew 5 meters every 5 seconds, it grew so fast she had to wash it in the Mersey, one day a dead kitten fell out, her only friends were the nits that lived in her hair etc etc…quite dark but quite brilliant material. The main thing I learnt from the project was that children really soak up the visual world around them so it is very very important to expose them to good design early on… even if they don’t speak about it – it definitely has a massive effect we could see it clearly in the drawings. Lastly, what can we look forward to seeing from Sarah Cox/Arthur Cox in the future? Can you give tell us anything about Arthur Cox’s involvement with the upcoming adaptation of Graham Chapman’s A Liar’s Biography? Moving on to the fantastic film The Itch of the Golden Nit. What led you to take on such an ambitious project which allowed children to take the reigns?Sarah Cox, the film’s director, recognised children’s ability to work with animation some time ago. After studying for an animation degree at Liverpool, she began working with the community film collective ‘Open Eye’, running animation workshops with children in deprived areas of Liverpool. She then moved on to the Royal College of Art and, a year after graduating, completed the film 3 Ways to Go, which was commissioned as part of the ANIMATE! Scheme and won Best Film under 10 Minutes at the British Animation Awards. The film was really creative. It was a fusion of pictures based on drawings by five to 13-year-olds.

You walk into a little booth, they say 'read these words', you read the words and then they put the animation to it" Dom said.

Throughout your career in animation you have balanced working as a commercial director with directing your own short films. Do you feel you are able to have creative freedom in your commercial work or do you find that it always comes with a compromise? The ideas, drawings and sounds were uploaded by individuals and also the huge tour of workshops that toured the country so we were literally swamped by brilliance. The whole complex project was held together by the amazingly organised Helen Argo ( producer) and Heather Wright ( exec producer).