L'Oreal Paris Preference Hair Dye, Long Lasting, Luminous Permanent Hair Colour, 74, Dublin

Product Information

MASSAGE THOROUGHLY. MASSAGE THE MIXTURE ALL THROUGH YOUR HAIR UNTIL IT IS FULLY SATURATED. LEAVE IN FOR 30 MINS.

Wait at least 2 weeks after bleaching, using a relaxer, a perm or a straightening process on the hair. To help you out, we’ve put together this glossary for you to decode all the blonde shades out there: from icy platinum to bright strawberry blondes and everything in between. To maintain your salon-inspired results, we recommend using Everpure Glossing Shampoo and Conditioner. Developer Crème - 437047, Aqua / Water, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Stannate, Trideceth-2 Carboxamide MEA, Pentasodium Pentetate, Phosphoric Acid, Ceteareth-25, Tetrasodium Pyrophosphate, Glycerin, F.I.L C10550/12L'Oréal Paris Preference, the expert of permanent, fade-defying luminous hair colour. Our translucent gel technology together with our precious shine oil give the ultimate luminous colour full of reflects. Use the shine protect conditioner enriched with a UV filter and Vitamin E derivative to preserve the shine of your coloured hair for up to 8 weeks. Our Shine Oil is enriched with precious flower oils to intensify the natural tones of your hair colour. Infused with a sensorial fragrance for an improved experience at application. The Colourant Gel contains: phenylenediamines, phenylenediamines (toluenediamines), resorcinol, and ammonia. COLOURANT GEL: AQUA / WATER • ALCOHOL DENAT. • PEG-4 RAPESEEDAMIDE • GLYCERYL LAURYL ETHER • DECETH-3 • PROPYLENE GLYCOL • LAURETH-5 CARBOXYLIC ACID • ETHANOLAMINE • DIPROPYLENE GLYCOL • HEXYLENE GLYCOL • AMMONIUM HYDROXIDE • POLOXAMER 338 • OLEYL ALCOHOL • 4-AMINO-2-HYDROXYTOLUENE • 5-AMINO-6-CHLORO-o-CRESOL • p-AMINOPHENOL • m-AMINOPHENOL • 2-AMINO-3-HYDROXYPYRIDINE • SODIUM METABISULFITE • THIOGLYCERIN •TOLUENE-2,5-DIAMINE •AMMONIUMTHIOLACTATE • 2-METHYL-5-HYDROXYETHYLAMINOPHENOL • EDTA • ERYTHORBICACID • 2,3 DIAMINODIHYDROPYRAZOLO PYRAZOLONE DIMETHOSULFONATE • PARFUM / FRAGRANCE. YOU MUST DO AN ALLERGY ALERT TEST WITHOUT FAIL 48 HOURS BEFORE EACH USE OF THIS PRODUCT (read and follow the instruction leaflet). Here at L’Oreal, we believe in embracing your natural features – and that includes choosing a hair colour to harmonise with your skin tone. Here are our top tips to choose the perfect shade of blonde:

Apply to rest of hair. Apple remaining product to rest of hair to refresh color. Let develop for 5 minutes. Total application time is 25 minutes. AQUA / WATER • CETEARYL ALCOHOL • GLYCERIN • BEHENTRIMONIUM CHLORIDE • CANDELILLA CERA / CANDELILLA WAX • AMODIMETHICONE • CETYL ESTERS • ISOPROPYL ALCOHOL • TOCOPHERYL ACETATE • SODIUM PCA • PHENOXYETHANOL • ETHYLHEXYL SALICYLATE • TRIDECETH-6 • CHLORHEXIDINE DIGLUCONATE • LIMONENE • CAMELINA SATIVA SEED OIL • LINALOOL • BENZYL ALCOHOL • BENZYL BENZOATE • GERANIOL • CETRIMONIUM CHLORIDE • CITRONELLOL • HEXYL CINNAMAL • AMYL CINNAMAL • PARFUM / FRAGRANCE

Blessed with pale, porcelain skin? Look no further than ash, beige or pearl blondes to complement your rosy cheeks. The translucent gel formula associated with the new precious oil drop intensifies natural tones of your hair colour. A - Shine Protect Conditioner: Aqua / Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Candelilla Cera / Candelilla Wax, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Tocopheryl Acetate, Sodium PCA, Phenoxyethanol, Ethylhexyl Salicylate, Trideceth-6, Chlorhexidine Digluconate, Limonene, Camelina Sativa Seed Oil, Linalool, Benzyl Alcohol, Benzyl Benzoate, Geraniol, Cetrimonium Chloride, Citronellol, Hexyl Cinnamal, Amyl Cinnamal, Parfum / Fragrance. (F.I.L. C232981/1) APPLY ON ROOTS. APPLY THE COLOUR MIXTURE TO YOUR ROOTS. USE THE APPLICATOR TIP TO HELP SEPARATE YOUR HAIR INTO SMALL, EVEN SECTIONS, AND THEN MASSAGE. LEAVE IN FOR 20 MINUTES. text": "To maintain your salon-inspired results, we recommend using Everpure Glossing Shampoo and Conditioner."}

Much like platinum, this is a very light shade of blonde but has undertones of red rather than blue. This means that it often suits warmer skin tones, or those with red pigment in their skin. Our Préférence Infinia in Lightest Ash Blonde is a super chic, cool blonde which neutralises unwanted brassy tones. If you have a beautifully dark or olive complexion, you’ll most likely suit our caramel or golden tones for a gorgeous effect.Here’s our glossary of all the available shades of blonde, to help you choose the right colour for you. Shade 6.35 was inspired by Cuba's fascinating capital: Havana. This brown with amber reflects is as captivating as the colorful houses that dress the streets of the old town. A very light brown ideal for darker bases.